Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Online Marketing – Creating Unicorns – Part 2 – The Infographic Sourced and adapted from : WordStream Need assistance with your marketing? Planning, focus, implementation, measurement? Creating your Unicorn Visit our web site and Facebook to learn more about our offering, to contact us to see how we… Continue reading Online Marketing – Creating Unicorns – Part 2
Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Online Marketing – Creating Unicorns – Part 1 – The 10 Best Online Marketing Strategies to Make You a Unicorn What’s a marketing unicorn, you ask? It’s one of those magical campaigns that’s so effective it performs in the top 1-3% of all marketing campaigns. Marketing unicorns are… Continue reading Online Marketing – Creating Unicorns – Part 1
Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Online Marketing – Strategic & Tactical Advice – Part 14 – A Quick Note on Mobile Most businesses aren’t optimized for the mobile web, and that’s a problem. We operate in a cross-platform world. Smartphones and tablets are taking over. If you’re not optimizing your site for mobile… Continue reading Online Marketing – Strategic & Tactical Advice – Part 14
Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Online Marketing – Strategic & Tactical Advice – Part 13 – Launch Your Social Strategy Your social media strategy is more than just a Facebook profile or Twitter feed. When executed correctly, social media is a powerful customer engagement engine and web traffic driver. It’s easy to get… Continue reading Online Marketing – Strategic & Tactical Advice – Part 13
Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Online Marketing – Strategic & Tactical Advice – Part 12 – Get the Word Out with PR You’ve launched an amazing product or service. Now what? Now, you need to get the word out. When done well, good PR can be much more effective and less expensive than… Continue reading Online Marketing – Strategic & Tactical Advice – Part 12
Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Online Marketing – Strategic & Tactical Advice – Part 11 – Get Found with SEO Search engines are a powerful channel for connecting with new audiences. Companies like Google and Bing look to connect their customers with the best user experience possible. Step one of a strong SEO… Continue reading Online Marketing – Strategic & Tactical Advice – Part 11
Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Online Marketing – Strategic & Tactical Advice – Part 10 – Drive Incremental Sales Through Affiliate Marketing It’s hard to believe that the Internet is now multiple decades old. Affiliate marketing has been around since the earliest days of online marketing. It’s a great solution for businesses that… Continue reading Online Marketing – Strategic & Tactical Advice – Part 10
Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Online Marketing – Strategic & Tactical Advice – Part 9 – Amplify 1:1 Connections with Email Marketing Email marketing has a bad rap. Why? Because in the majority of cases, it’s spammy. When executed correctly, email marketing can be incredibly powerful. The trick is to prioritize the human-to-human… Continue reading Online Marketing – Strategic & Tactical Advice – Part 9
Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Online Marketing – Strategic & Tactical Advice – Part 8 – Find Customers with Paid Channel Advertising Paid channel marketing is something you’ve probably come across in some form or another. Other names for this topic include Search Engine Marketing (SEM), online advertising, or pay-per-click (PPC) marketing. Very… Continue reading Online Marketing – Strategic & Tactical Advice – Part 8
Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Online Marketing – Strategic & Tactical Advice – Part 7 – Build Audience Connections with Content Marketing Content marketing is more than just blogging. When executed correctly, content including articles, guides (like this one), webinars, and videos can be powerful growth drivers for your business. Focus on building… Continue reading Online Marketing – Strategic & Tactical Advice – Part 7
