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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Online Marketing – Strategic & Tactical Advice – Part 3 – Build Your Marketing Framework Mediocre marketers think in terms of campaigns. Great marketers think in terms of growth frameworks. How to position … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Online Marketing – Strategic & Tactical Advice – Part 2 – Be Laser Focused on Your Customers Your customers, prospects, and partners are the lifeblood of of your business. You need to build … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Online Marketing – Strategic & Tactical Advice – Part 1 – Introduction Online marketing moves at the speed of light. To keep up, you need a strong foundation with the judgment to think … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Disambiguation Online marketing is also known as Internet marketing, web marketing, digital marketing and search engine marketing (SEM). Online advertising and Internet advertising are one technique involved with online marketing, but are not … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain How to Get Started The first step to getting started with online marketing is to evaluate your goals and make sure they are measurable. Are you hoping to sign up 100 new customers? … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Examples Of Online Marketing Some examples of online marketing campaigns include: – Canon advertises for search keywords related to “photography” on Google, Yahoo, and Bing search engines to market their cameras to a … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Online Marketing Tools There are a number of tools that can be used to build and maintain a robust online marketing program: – BrandInteGr8 – Email Marketing – Social Media Marketing – Search … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Benefits Of Online Marketing A key benefit of using online channels for marketing a business or product is the ability to measure the impact of any given channel, as well as how visitors … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain What Is Online Marketing? Online marketing is the practice of leveraging web-based channels to spread a message about a company’s brand, products, or services to its potential customers. The methods and techniques used … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain. Marketing – Part 5 – Key Takeaways – Marketing refers to all activities a company takes to promote and sell products or services to consumers. – Marketing makes use of the “marketing mix,” … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain. Marketing – Part 4 – Special Considerations As of 2017, approximately 40% of Internet users buy several items online per month. Experts expect online sales to increase from $504 billion in 2018 to … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain. Marketing – Part 3 – How Marketing Works Product, price, place, and promotion are the Four Ps of marketing. The Four Ps collectively make up the essential mix a company needs to market … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain. Marketing – Part 2 – Understanding Marketing Marketing as a discipline involves all the actions a company undertakes to draw in customers and maintain relationships with them. Networking with potential or past clients … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain Marketing – Part 1 – Definition Marketing refers to activities undertaken by a company to promote the buying or selling of a product or service. Marketing includes branding, advertising, selling, and delivering products … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain. What is Branding – Part 7 – Online branding: a digital-centric approach to developing brands Updating approaches to branding for the digital world Brand is No.1 I want to start with a bold … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain. What is Branding – Part 6 – Advantages Strengthen the customer relationship The Internet is a powerful branding tool for many businesses as it offers numerous ways to promote a business. Interactivity as … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain. What is Branding – Part 5 – Online branding techniques Some professionals believe that the goal of online branding is to have consumers continually recognise a brand. Others focus on integrating online branding … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain. What is Branding – Part 4 – Internet branding Internet branding (also referred to as Online branding) is a brand management technique that uses the World Wide Web as a medium for positioning … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain. What is Branding – Part 3 – 4 Steps to Building a Successful Brand Over 90% of small-business owners believe that having a unique brand that differentiates themselves from the competition is very … Continue reading →
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Branding, Marketing, Sales, Connect, Communicate, Convert, Retain. What is Branding – Part 2 – Why Is It Important For Your Business? There are many areas that are used to develop a brand including advertising, customer service, promotional merchandise, reputation and … Continue reading →
