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What is Branding – Part 4 – Internet branding
Internet branding (also referred to as Online branding) is a brand management technique that uses the World Wide Web as a medium for positioning a brand in the marketplace.
Branding in the digital age is increasingly important with the advancements of the internet. Most businesses are exploring various online channels, which include search engine, social media, online press releases, online marketplace, to establish strong relationships with consumers and to build their brands awareness.
Attributed to https://en.m.wikipedia.org/wiki/Internet_branding
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