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Online Marketing – Strategic & Tactical Advice – Part 9 – Amplify 1:1 Connections with Email Marketing

Email marketing has a bad rap. Why? Because in the majority of cases, it’s spammy. When executed correctly, email marketing can be incredibly powerful. The trick is to prioritize the human-to-human connection above the sale. Balance automation with a personal touch.

Sourced and adapted from : QuickSprout

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