# 3G's & MHO — Full Content Reference > Generated by LLM File Manager > Source: https://www.3gs.co.za/ > Last scanned: 2026-06-17 ---PAGE--- URL: https://www.3gs.co.za/ TITLE: 3Gs – Branding, Consulting, Digital # Welcome to 3G's & MHO Welcome to the combined 3G's and Marketing Head Outsource (MHO) website. Providing effective, experience-based, specialist marketing and sales-initiating communication solutions since the mid-1990s. The 360 +1 degree view on effectively marketing your business for success. Rather than have separate websites, for convenience, all aspects important to successfully marketing your business are provided in one easy to cross-reference website. 3G's is a traditional and digital marketing agency offering a complete fulfilment of planning, design, implementation, measurement, reporting, and management solutions of marketing collateral — from name origination and logos through to effective social media and websites. MHO is a traditional and digital marketing strategy and fulfilment-directing solution provider. Initially an integrated part of the 3G's offering, MHO has been distilled into its own complete stand-alone solution. Depending on needs, MHO can operate as a consultancy, an agency, or an Outsourced In-House Marketing Solution. 3G's and MHO operate as standalone solution providers, can work with your preferred providers in various marketing areas, or can provide a bundled 3G's MHO solution — depending on your business's specific requirements. ## Vision Too often marketing and marketing communication is ineffective in terms of reaching its intended sales and marketing goals, costing the organisation risk, money, opportunity cost, and morale. The overriding objective is to create effective communication that makes a positive and measurable impact: enhancing reputation, reinforcing brand and market position, and helping clients realise their organisational goals in terms of sales and servicing. The approach combines creativity and strategic thinking following a process of: Audit → Strategy → Consulting → Design → Implementation → Tracking → Management → Reporting → Analysis & Interpretation → looping back into Consulting as relevant. Service starts long before a pixel is drawn or a line of code is written, and continues long after the marketing is in use. ---PAGE--- URL: https://www.3gs.co.za/#mho SECTION: Marketing Head Outsource (MHO) # Marketing Head Outsource — Your Outsourced In-House Marketing Solution MHO provides the following marketing solutions: **Audit:** Composite marketing assessment (internal & external) applied to digital marketing, traditional marketing, integrated marketing, and organisational understanding. **Strategy:** Leverage audit outcomes and translate business strategy or vision into an enabling marketing strategy. Can be digital, traditional, or integrated. **Implementation:** Break the marketing strategy down into actionable defined deliverables; fulfil direction of solution providers; connect and enable spheres of your business; mindful marketing practices. **Impact:** Consistently communicate organisational quality, enable sales, aid sustainable value building and brand equity growth, correct tracking reporting and analysis, marketing as part of facilitating business succession. **Management:** Managing marketing fulfilment-related resources (internal people, external suppliers, and collateral administration). Being a team member with onsite and offsite presence as/if needed. MHO is suited for organisations where: - Expensive marketing consultants or agencies aren't sufficiently embedded in the business to fulfil marketing needs within day-to-day realities - Casual or internal resources aren't experienced enough in traditional or digital marketing - The business does not justify full-time marketing resources at strategic, management, and implementation levels The majority of MHO clients are established mid-sized to large companies, though that is not exclusively the case. ---PAGE--- URL: https://www.3gs.co.za/#traditional SECTION: Branding & Traditional Marketing # Traditional / Offline Marketing At 3G's, branding and traditional/offline marketing are combined under one pillar, working closely with the online/digital pillar. A brand is a promise made to the customer to deliver certain tangible and intangible values each time the offering is engaged with. Branding involves creating a specific name, logo, and image of a product, service, or company across a multitude of touchpoints through a consistent and unifying theme. Branding aims to establish a significant, consistent, and differentiated presence in the market that attracts and retains loyal customers. A brand incorporates a name, term, symbol, or other feature that distinguishes an organisation from its rivals in the eyes of the customer. Following a well-proven process, 3G's creates, refreshes, or redirects your brand and then rolls it out to the various specific brand collateral items your business utilises. ---PAGE--- URL: https://www.3gs.co.za/#digital SECTION: Online & Digital Marketing # Online & Digital Marketing Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage online channels such as search engines, social media, email, and websites to connect with current and prospective customers. The main types of online digital marketing that 3G's offers: - Affiliate Marketing - Content Marketing - Email Marketing - Influencer Marketing - Mobile Phone Advertising - Online Financial Reporting - Search Engine Marketing (Paid & Organic) - Search Engine Optimisation (SEO) - Social Media Marketing (Paid & Organic) - Viral Marketing - Web Sites ---PAGE--- URL: https://www.3gs.co.za/#digicards SECTION: DigiCards # DigiCards — Interactive Digital Business Cards A DigiCard is an interactive digital business card that makes it easy to engage with leads and convert customers. It combines: - Business card and company profile - CRM - Adverts and special offers - Contact request form - Hot links - Sales pages All on one screen, shareable to any device via WhatsApp or QR code. Works well as a mini-website or as an extract of a larger site. No apps to download. ---PAGE--- URL: https://www.3gs.co.za/#community SECTION: Community Platforms # Community Platforms, Members & Advertisers An online community platform is an online space where a group of unified individuals are enabled to interact with each other and have engagement and/or exposure to service/product providers relevant to their common interest. MHO undertakes consulting, measurement, and analysis; 3G's undertakes design, development, and maintenance of community platforms. Where additional income streams are required, 3G's partners with BrandInteGr8, which specialises in third-party advertising income generation platforms for unified communities. BrandInteGr8 offers businesses the opportunity to advertise to targeted communities within specific geographic areas, sporting and leisure codes, and groups unified around common interests. ---PAGE--- URL: https://www.3gs.co.za/#intranet SECTION: Intranet & Extranet # Intranet An intranet is a computer network focused on sharing information, collaboration tools, operational systems, and other computing services within an organisation — usually to the exclusion of outside access. Modern intranets as developed by 3G's include search engines, user profiles, blogs, mobile apps with notifications, and events planning. MHO undertakes consulting, measurement and analysis; 3G's undertakes designs, development, and maintenance. # Extranet An extranet extends an organisation's intranet to partners, vendors, suppliers, or an authorised set of customers — normally to a subset of information accessible on the organisation's intranet. Extranets extend a private network onto the Internet with special provisions for authentication, authorisation, and accounting (AAA protocol). ---PAGE--- URL: https://www.3gs.co.za/#social SECTION: Social Media # Social Media Social media refers to websites and applications designed to allow people to share content quickly, efficiently, and in real-time. Broad categories include: social networking (Facebook, LinkedIn), microblogging (Twitter/X, Tumblr), photo sharing (Instagram, Pinterest), and video sharing (YouTube, Vimeo). MHO undertakes consulting, posting, measurement, and analysis; 3G's undertakes design, content, and image generation for social media. ---PAGE--- URL: https://www.3gs.co.za/#websites SECTION: Websites # Websites Websites can serve as marketing, sales, service, operations, or eCommerce sites. 3G's provides: **Content Management:** CMS solutions based on a core modular framework — highly customisable, easy-to-use, maintainable by non-technical staff from a secure web-based admin area. **Hosting:** Fully managed hosting on secure servers on the main international backbone and cloud hosting. Flexible capacity, speed, and cost; only pay for current needs. **Reporting:** Website visitor tracking to identify who visits, why they're there, what their interests and pain points are, and where they are in the buying process. **SEO:** Search engine optimisation integrated as part of site planning and development — not an afterthought. MHO undertakes consulting, tracking, measurement, and analysis; 3G's undertakes implementation planning, designs, content, and image incorporation. ---PAGE--- URL: https://www.3gs.co.za/#about SECTION: About # About 3G's & MHO ## Executive Summary - 3G's founded: 2007 - MHO split out of 3G's: 2022 - All founders have been in marketing, branding, business management, and digital/online communication since the mid-1990s - Principals in daily hands-on involvement ## Qualifications - BComm Marketing - Design Diplomas - Programme in eCommerce - BTech Multimedia - IT Specific Project Management (Levels 1–3) - Technology Qualifications ## Client History Clients have included multinationals, JSE-listed companies, government agencies, National Lottery South Africa, Gautrain, SMMEs, one-man operations, and volunteer-only operations. Working relationships with some clients go back to 2002. ## Capabilities - Specialist communication and marketing agency - Complete consulting, design, implementation, and management solution - Experienced multi-faceted specialist team - Substantial experience collaborating with third-party vendors - Proven processes and procedures limiting risk of time, money, and client reputation - Undertaken standalone and multifaceted projects integrating third-party offerings ## Client Industries Consumer & Industrial Products, Chemicals & Speciality Materials, Retail/Wholesale/Distribution, Travel/Hospitality, Energy & Resources, Mining, Power, Financial Services, Banking & Securities, Insurance, Real Estate, Life Sciences & Health Care, Public Sector, Education, Public Transport, Technology, Media, Telecommunications. ---PAGE--- URL: https://www.3gs.co.za/search-is-giving-way-to-conversation-why-were-putting-ai-to-work-on-our-own-website/ TITLE: Search Is Giving Way to Conversation: Why We're Putting AI to Work on Our Own Website DATE: 11 June 2026 For more than two decades, websites have worked the same way — visitors are expected to navigate menus, search for information, read pages, and complete contact forms. AI is changing that. Increasingly, people want to ask rather than search. The expectation is shifting from search to conversation, and businesses that adapt are likely to create better customer experiences and generate more qualified leads. ---END---