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Online Marketing – Strategic & Tactical Advice – Part 2 – Be Laser Focused on Your Customers
Your customers, prospects, and partners are the lifeblood of of your business. You need to build your marketing strategy around them.
Step 1 of marketing is understanding what your customers want, which can be challenging when you’re dealing with such a diverse audience. (1) The process of building personal connections at scale and (2) Crafting customer value propositions that funnel back to ROI for your company.
Sourced and adapted from : QuickSprout
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